Bass Pro Shop Stock

Bass Pro Shop Stock – Is it Publicly Traded?


Bass Pro Shops is one of the leading sporting goods stores in the U.S., with 177 outdoor locations and four marine locations. Can you buy Bass Pro Shop Stock?

Bass Pro Shops: Company Overview

Bass Pro Shops is a sporting goods retailer in the United States that provides hunting, fishing, camping, and other outdoor gear for outdoor enthusiasts. Bass Pro Shops is also a diversified consumer products retailer. The company sells all types of fishing tackle, hunting, shooting, and outdoor clothing accessories.

The Story of Bass Pro Shop 

In 1972, young Johnny Morris, an avid angler, started selling fishing tackle out of his father’s liquor store in Springfield, Missouri. Today, the company spans 177 locations and provides customers with unmatched offerings, including outdoor equipment manufacturing, world-class resort destinations, premier destination retail, and more. It is a national leader in protecting wildlife habitats and connecting new audiences to the outdoors.

Today, more than 200 million visitors visit the more than 200 destination retail and marine center locations of Bass Pro Shops and Cabela’s annually. The company operates an approximately 850,000 square-foot headquarters in Springfield, Missouri.

The headquarters has more than 4,500 team members, includes more than one million square feet of retail space, and features two movie theaters, 30 high-end specialty stores, and two aquariums. The main company services in a 50,000-square-foot store and a smaller but popular national support center. The company employs 40,000 employees and attracts at least 4 million visitors annually to Bass Pro Shops Outdoor World in Springfield. 

Bass Pro Shop’s Strategy

Bass Pro Shops has been consistent in its strategy to create an engaging and empowering environment for its customers, and it has been able to reap the rewards for the same. The company has several renowned brands, including the consumer brand Cabela’s. 

In addition, Bass Pro Shops has an experiential arm called Big Cedar Lodge that provides a unique holiday vacation experience to its customers. Not only that, Bass Pro Shops has been developing numerous store designs that provide easy navigation within the store and optimal customer experiences. 

The White River Marine Group is also operated by Bass Pro Shops, and it offers an unsurpassed collection of industry-leading boat brands. Bass Pro Shops, under the visionary conservation leadership of Johnny Morris, leads in protecting habitat and introducing families to the outdoors and is named by Forbes as “one of America’s Best Employers.”

Based on its outstanding business model and track record, Bass Pro Shops has solid investment potential. To help you understand the company’s worth, here are some compelling reasons why you should keep an eye on this company. It has a profitable Business Model The primary driver of Bass Pro Shops’ success is the strength of its business model. Morris utilized sound financial principles to gain the trust and loyalty of millions of customers.

Bass Pro Shops’ Acquisition

Bass Pro Shops is a great company that is firing on all cylinders. Overall, the company is doing exceptionally well. In September 2017, Bass Pro Shops closed the acquisition of Cabela’s to provide a fantastic experience with outstanding customer service, superior products, and dynamic locations.

The acquisition deal gives the company the largest share of the hunting and fishing market. The acquisition also further diversifies Bass Pro Shops into new markets such as camping, water sports, and golf, becoming a growth driver. Bass Pro Shops’ revenue was $6.5B in 2020, despite being hit by the pandemic and implementing layoffs and other moves. 

  • In 2017, Forbes named Bass Pro Shops as one of “America’s Most Reputable Companies” in recognition of the public’s trust in the organization.
  • In 2018, National Retail Federation named Bass Pro Shops as the No. 2 “Hottest Retailer in America.”
  • In 2019, Bass Pro Shops was ranked No.3 Most Reputable Retailer in North America by Reputation.com, trailing only Trader Joe’s and The Lego Store. 
  • In 2020, Newsweek recognized Bass Pro Shops and Cabela’s with “America’s Best-In-State Customer Service” awards.

Who owns Bass Pro Shop?

The Great American Outdoors Group is the parent company of Bass Pro Shops, Cabela’s, White River Marine Group, Sportsman’s Warehouse, and a collection of nature-based resorts.

Can you buy Bass Pro Shop stock?

Unfortunately, you cannot buy Bass Pro Shop stock because it is part of The Great American Outdoors Group, which is privately owned.

Bass Pro Shop Stock Price

As Bass Pro Shop is a private company and is not publicly traded, it doesn’t have a stock price. You would have to wait for Bass Pro Shop to be publicly listed to invest in Bass Pro Shop stock.

Final Thoughts

Although you cannot buy Bass Pro Shop right now, it’s an interesting company that outshines it competitors and one to watch. Meanwhile, there are attractive alternatives to consider investing in. Finally, it is important that you do your due diligence before investing.


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